In order the break in to the Sun TV's domination of Sunday movies, Star Vijay after in the Aaelay is coming with top notch comedian Yogi Babu's Mandela that will be directly released in the channel at Sunday at 9.30 am.
Star India has launched a new network-wide television campaign. (TVC) ‘SIRF DIKHAANE KE LIYE NAHI, DEKHNE MEIN BHI REAL ‘HD’ EXPERIENCE to build awareness among television lovers who, despite owning an HD TV and HD Set-Top Box (STB),continue to view their favourite Star channels in Standard Definition (SD). Owning a fancy, flat-screen HD TV is something that elevates the social status of an individual, and the campaign cheekily nudges the consumer to elevate the value of their HD TV ‘Apne HD TV Ka Naam Roshan Kijiye’ by subscribing to Star HD channels. The campaign will also feature some of the most loved characters from the Star India Network endorsing the Real HD experience.
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