Nayanthara role chopped in Shah Rukh Khan film- Anirudh blamed for film loss

Nayanthara's latest outing as producer is financially a disaster and Vijay Sethupathi draw at the box office  gets exposed as he is the male lead and has two top heroines for company. Thirdly, Music director Anirudh is said to have delayed the BGM of the film and due to this the overseas releases got affected. Producers were said to have a loss of Rs 10 crores in the overseas markets. Yet another news is that Priyamani is added to Shah Rukh Khan film directed by Atlee and does this mean that Nayanthara role has been chopped ? Priyamani had already acted with SRK in Chennai Express and know to Hindi audience through her OTT films and web series.

Kaathuvaakula Rendu Kaadhal ( KRK) has been in the making for two years. Vijay Sethupathi in these two years had no box office hits as he was seen more on OTT. Samantha a big draw in Telugu film coming onboard was a casting coup and this was before her breakup with Nag. Now after Pushap 's raunchy number, Samantha stock is up. Nayanthara last outing in Rajinikanth's Annaatthe was hardly noticed. Director Vignesh Shivan after his Nanum Rowdy Thaan hit in 2015 has been in social media for his BF status with Nayanthara.

Anirudh after many hits including Arabic Kutthu is said to have become too busy. He did not have the time to do the BGM for a film that has been in the making for two years. His associates said that he was trying out some new sound effects and finally what Lalith Kumar ( co- producer) the  man who put his money got was a film that had  nothing new to add than what was in the trailor.

Acharya took all the screens in Andhra- Hyderabad and KRK ran to empty screens.  Box office figures were so dismal that it could not be reported. Kerala had Prithviraj film and no body was excited to see this master combo on screen. Thanks to Vijay Sethupathi fans and those of Samantha, with a OK tag from reviewers at large, it collected Rs 21 crores nett ( read Tamil Nadu mainly) in 5 days. It just about covered only half of the production cost. Overseas it collected Rs 3 crores.

With OTT - TV - Digital - dubbing rights , the investment can be recovered.  In a season of Superstars falling like nine pins, Lady Superstar adds to the list.

Why the talk of Nayanthara out of SRK- Atlee Hindi film ?

 The buzz that Nayanthara's production house has signed a two film deal with an OTT platform and   said NO to a Tamil film to be produced by a leading Tamil production house has led to speculation that her role in Atlee- SRK film has been trimmed and that the plot will take a different twist with another heroine.

Nayanthara is already confirmed to give dates to Chiranjeevi's Lucifer. She was to do a heroine centric film with a Tamil production house who has a deal with an OTT platform. Sources say that an OTT platform has come forward to buy the film Koozhangal selected as Indian entry for Oscar and produced by the actress production house. The company also has agreed to buy the underproduction film from the same banner and  directed by the actress BF Vignesh and starring Vijay Sethupathi- Nayanthra- Samantha for a whooping price. To top it all a two film deal with the actress production company too has been inked.

Nayanthara has told the  Tamil film production house that she would not do the film as she stands to  gain more by producing and acting in her own banner. The director whose proximity with the actress was one of the reasons to get dates might end up doing it for the actress banner.

This activity has fueled stories of Nayanthara being dropped from the SRK film since she has expressed her inability to juggle and make up for the days lost  due to SRK's son's drug case and hence she is practically out of the film, is the buzz circulating. Sources in Atlee camp are stating that it is a laughable angle and she will complete her portions as scheduled in the script.

Vijay Sethupathi backs out due to unofficial ban on Samantha and directors

At present Raj - DK ( directors of The Family Man 2) were to direct a webseries and Vijay Sethupathi was to play a pivotal role.  As he heard about the unofficial ban , he backed out. He was earlier slammed for accepting the role of Sri Lankan cricketeer Muralitharan and had to back out.

Tamil Nationalist groups in Tamil filmdom has spread the word around that no producer should sign Samantha and director  Raj- DK for being associated with The Family Man season 2. It is said to have potrayed LTTE in a bad light.

Currently  Samantha is acting in Nayanthara - Vignesh film 'Kaathu Vaakula Rendu Kadhal' ( KVRK) with Vijay Sethupathi. The film is produced by Vignesh and Lalith Kumar Seven Screen Studio. Lalith Kumar is one of the pillars of the new producer's body headed by Bharathiraaja.

Samantha had some time back decided to stay away from Tamil films and KVRK was an exception since the script was appealing.

Parvathy T is another actress who is in a similar situation, said a source. Her first Tamil release will be Manirathnam's Navarasa ( anthology). Her under production film is with Siddharth as hero and producer and directed by Rathindra ( he directed the anthology portion featuring her). She has a Malayalam film Puzhu with Mammooty ( for the first time).