Mohanlal bigger draw than Salman- Kamal - Nag : Disney Chief

 Walt Disney India President K Madhavan said -" In the history of Bigg Boss conducted in many languages, Malayalam is only one with double digit TRP and that is because of Mohanlal ". He went to elaborate on how the actor handles the contestants etc as the host. Now BB Hindi is in 15 th year, and Tamil - Telegu in its Season 5 and is hosted by Salman Khan- Kamal Hassan- Nagarjuna in that order. So it means that these three actors as compared to Mohanlal as TV host , is very poor and not able to muster the numbers. Apart from this Asianet is not ranked in the top 10 GEC of BARC and despite that the BB show getting TRP to beat Hindi coming on Colors Tv and Salman has been host for past 12 seasons, Telegu BB comes on Star  Maa ( rated top 5 among South channels by BARC) with three out of five hosted by Nagarjuna and Tamil BB in Star Vijay which is second after Sun and in BARC list has Kamal Haasan doing the honours with Simbu stepping in a few episodes of Ultimate.

Now lets get into details spelled out by Mohanlal about the voting figures given to him by the producers.- Banijay and platform Disney Hotstar on OTT - Asianet satellite. On finale voting touched 21 crores ( for all contestants). 39% of the votes was got by winner Dilsha Prasannan. 

BB Malayalam was streamed live this time on Disney Hotstar and a 90 minute capsule on Asianet. Madhavan is also President of Star India which also owns Asianet. An ad agency friend gave us a sample of a week TRP of Asianet with BB 4 show included. It is the figures before Dr Robin got evicted .We reproduce it:

As in earlier seasons, double digit figures touched only on weekend when Mohanlal came on screen. This double digit figure was below the TRP of other soap serials on Asianet. This was the case with all languages .BB never maintained double digit through out the week. Yet another change in sponsorship is that Rs 50 lakh cheque was given by channel and not keys to a flat by Confident Group. as the tag line sangathi colour aakkum ( things will be colourful), Hopefully not red. Dilsha Prasannan who won the just concluded BB Malayalam 4 is first woman winner of the show,

TRP Ratings of Bigg Boss Malayalam

Day	Week 27	Week 26
Saturday	10.32	N/A
Sunday	9.20	10.33
Monday	8.13	9.50
Tuesday	8.95	9.35
Wednesday	8.12	7.05
Thursday	8.92	8.01
Friday	10.61	8.30
Average	8.76	9.18

Santana Dharma Lakshmi Priya of Bigg Boss Malayalam 4 tops votes

 

Santana Dharma follower  Lakshmi Priya contestant in Bigg Boss Malayalam Season 4 is top ranked in votes polled last week ending June 10^th 2022. Second most votes polled is Riyas Salim , a social media influencer and feminist. Both are two ends of a pole. Till Dr Robin exited and post the event, Blesslie was ranked second and Lakshmi Priya in third spot. This jump to top spot and Riyas who till now in last three coming to second shows voters are now in two camps – Hindu God fearing Santana Dharma believer Lakshmipriya and Riyas a Muslim by birth- feminist and a man who does not like to define his gender and not shown to be a practicing Muslim.

When Mohan Lal asked Lakshmi Priya about what she felt was communicating  to audience through BB4 Malayalam , she said that as a person who follows Santana Dharma, she was able to spread the wisdom enshrined in it and practices. To this, Mohan Lal asked whether refusing to accept a piece of birthday cake from co- contestant Vinay was part of  the Dharma ?.  What Lal meant was that despite getting heaps of veiled `abuses’ from Vinay, she should have deleted the incident and taken it as part of a game and danced with Vinay in the birthday song. That is Santana Dharma definition of Mohan Lal.

Many  say that Santana Dharma is eternal duty of a human being and it includes protection of  beliefs. This is interpreted as espousing violence. A charge that DMK has levelled against Tamil Nadu Governor for saying that Santana Dharma was need of hour and saying that he was talking like a Hindu and not a constitution head. Let’s not digress.

Let’s rewind- Lakshmi Priya and Riyas are in the jail of BB. As Riyas mounts an attack on her submissive attitude and ``conservative’ look on the dress worn by female contestants, She gets up and begins to chant the evening bhajan to drown out the `progressive’ thoughts. Riyas in his jibes mixes  Santana Dharma with Manusmriti to portray Lakshmi Priya as a regressive Hindu woman who cannot accept feminism. These exchanges are now coming to central focus as the anti  Dr Robin group has lost a target.

Akhil’s eviction was because he took on Lakshmi Priya and he was not in the Riyas camp which includes ex contestant Jasmine Moosa  nor of Dr Robin fans groups to prop him up. Ronson who by not taking part in the Call Center task escaped the wrath of all camps and stayed put. Neutrality helped Suraj. Blesslie had Dr Robin fan groups and his own to back him. In coming days, it will be Lakshmi Priya v/s Riyas .