South
Indian Channels have pushed back Hindi channels from the top positions, as per
the BARC Week 33 report. On the OTT front, Amazon Prime is reeling under the huge response to Tamil film Sarpetta Parambarai got across
India. Zee Tamil has gone to town with the figures that Tamil film Karnan got
when premiered on it’s channels. What baffles the channels are that Karnan is
very much available on OTT when the TV telecast took place.
Sun
AMA ( Average Minute Audience) : 2651.23 (000) AMA. Star MAA ( Telegu) : 2625.34
(000) AMA and Star Plus at third with 2595.11 (000) AMA.
After this in the seventh spot is Star Vijay (
Tamil) and eight spot is Zee Kannada.. ( spot is Zee Telegu. Out of top 10
positions, BARC shows five South
channels in the All India ranking.
Amazon Prime Video India saw its best ever
viewership in the month leading-up to Prime Day, with 3200+ towns and
cities in India and in over 150+ countries and territories globally watching
south movies, including Tamil film Sarpatta Parambarai premiering on
July 22nd.
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