Friday, June 11, 2021

In a First- Nayanthara movie enters top 5 Tamil TV TRP


 In a first for Star Vijay and Tamil movies, heroine centric Nayanthara's Mookuthi Amman entered the top 5 TRP of Tamil TV week 22. The first spot is always become a permanent fixture of Sun TV with it's Sunday movie that has a top  Stars of Tamil cinema. No other channel has been able tp break this domination despite premiering many movies that never came to theatres and were for OTT. The only time there was a change when Vikram Prabhu starrer  Pullikutti Pandi had a premiere release on Sun TV and came No 1 beating even the Rajanikanth film repeat telecast in the same channel.

Mookuthi Amman top TRP and that coming from Star Vijay which is No 2 but way behind in viewership is considered to be the drawing power of Nayanthara and added to that the attraction that such subjects have with the audience. The film unlike the title is not just a mythological film but but a satire of the religion and its business. The fact that the film is still available on OTT and had a wide response when premiered on OTT could come into Top 5 of the week is no mere achievement.

Surya's Kappan and Vijay's Bairavaa both telecast in that week end were in top 5 of week 22. With Sun News in top 5 Tamil channels along with Sun and KTV, the domination of Sun Netwoork is complete. Star Vijay, only one to put a fight has slipped badly in TRP as it has repeats due to lockdown restrictions. Sun TV  and Zee Tamil has found a way to circumvent the restrictions and give fresh episodes.

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