A passing remark on the state of Government run schools and juxtaposing it with the Big Temple in Thanjavur with Udaipur Palace like grandeur at an award function of an elitist coffee table magazine called JFW, should have been left as yet another pseudo- intellectual remark. The remark was ignored by the like of H Raja , But many other who are defenders of Hinduvata went to town slamming the actress Jyothika who said it . They found a Muslim angle. The actress mother is a Muslim and since you are of North Indian parentage, how could you known about the rich heritage of Big Temple . Why don't you talk about the swanky Churches build out of funds for religious conversion coming from abroad ?
What was the remark - " I heard about this Big Temple and that it is said to be like Udaipur Palaces. I took part in a shooting at a Government run school and the condition was apathetic and this made me thinking. Please donate to schools and hospitals also. After this, I did not go to the temple ( a sarcastic laugh)." Crowd reaction - Clapping. Visuals of a woman sitting at a table and clapping and seen are her legs as she is wearing a slit gown
Now one side in defense says - Do you know how much her hubby Surya is funding poor children education ? Reply from Big Temple defenders: A charitable trust is a best way to avoid taxes.
From here the debate moves on to how many temples are in neglect etc and so on. " The car you came in and the sari ( linen as publicized) as well as the expenditure on the award function should all have gone to funding State run schools. Now Jyothika is not without company. A Hinduvata bhakth warns - " Be it Jyothika or Joseph Vijay. Don't play with our religion," Another says - " Ask your father-in-law about Big Temple ".
We can expect father-in-law Sivakumar to come out with a non stop extempore speech on Big Temple and Udaipur Palace. A religo- historical link. S V Sekar terms Jo's remark as immature.
Now lets come to reality. A shot is taken at a Government hospital because it has to look like one. It cannot look like Apollo. If no such shabby hospital is found in the location then a set that meets the requirement would be put up. There are umpteen instances when the production house has given funds to uplift the conditions of such hospitals and in many cases where toilets and pucca houses were build for the village by the production unit since they shot in that area. The producer is Dream Warrior, a company owned by Surya's relative, a late reaction could take place after Anni felt so.
When you start an image building exercise to make the do -gooder character on screen look convincing, such actions are needed. This is quite an outdated way to do marketing. Joseph Vijay says it as a crusader on screen.
Jo can ask hubby Suriya and brother-in-law Karthi to just keep one room for an office and convert the entire Nadigar Sangham building ( under construction) into a hospital for the film employees . Like the priests dumped Lord Athi Varadhar to click photos of Nayanthara with Vignesh Shivn, a visit to Big Palace oops Temple would be good to get more likes for the priests of Thanjavur. I like Jo's mother. Her daughter said in 2017 speech - " She said I want to see money in your bank. If you have not met the right man then you should be able to walk out of it," Jo could have bluffed about her mom asking her to be in films to get National Award, Filmfare and even predicted that a magazine JFW would give her an award, This empowerment speech was made on stage shared by Priyadarshan who by then was split more than half economically by Lissy. Did Jo's mother meet Lissy could be the question plaguing Priyan.
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